Our Services
SBC prides itself on the high quality of work we provide for all our clients. We have worked with a diverse range of clients and our projects vary in scope and direction. The following Key Capabilities serve as the guiding principles for all of the work we do and embody what our organization emphasizes.
Targeted Sales &
Marketing
As consumer tastes and preferences change rapidly, SBC has worked with countless Fortune 500 companies and non-profits to develop a tailored marketing approach to target key demographics.
Strategic Transformation & Growth
Across a wide range of industries, SBC has helped clients achieve their short- and long-term strategic goals by evaluating market trends and identifying opportunities for potential areas of growth.
Data Analytics &
Modeling
SBC is able to synthesize quantitative analysis and qualitative research to produce the best strategic recommendations that help clients to take advantage of the latest innovations and digital trends.
Market Entry &
Expansion
SBC has assisted numerous clients in investigating markets of interest utilizing expert advice, accredited resources, and advanced research techniques tailored toward client needs.
Product Assessment & Innovation
SBC has played a critical role for clients in synthesizing consumer feedback when designing new products or re-assessing older ones. By leveraging our resources, we are able to provide holistic advice.
Directed Research & Synthesis
SBC meets the research needs of clients through using varied skillsets and knowledge bases. As Cornell students with unmatched access to expert professors and alumni, we strive to provide unique perspectives.
Process Improvement & Implementation
SBC has supported numerous clients in their attempt to optimize and streamline internal structures and workflows. Our experience ranges from developing inventory transition plans to looking at hiring practices.
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ESG & Sustainability Solutions
SBC has worked to increase supply chain transparency, research sustainable packaging alternatives, conduct competitor analysis, and help clients with the ideation of ESG initiatives.